EXPERIENCE BY SCANNING THESE CODES
VIDEO CONTENT STATISTICS FOR 2021
- People watch an average of 16 hours of online video per week, which is a 52% increase in the last two years.
- Social video generates 1200% more shares than text and image content combined.
- Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text.
- 96% of people have watched an explainer video to learn more about a product or service.
- 86% of people would like to see more video from brands.
- 68% of consumers prefer watching videos to learn about new products or services, as compared to articles, infographics, ebooks, and presentations.
- 82% would rather watch live video than read social media posts.
Note: This doesn't mean blogging or social media posts are dead! Both of these forms of content are a crucial part of any digital marketing strategy, especially for SEO and reputation.
- The sweet spot for video ad length is 6-10 seconds. Source:Wordstream.com
Smart Packaging Green Technology
Technology can be directly printed on packages or attached as labels. It doesn't impact package recycle ability.
Disclosure: Brands shown in here are for demonstration purpose only and do not represent brands use of our technology. At least not yet.
Consumer Packaging Group: the direct streaming of videos from brand's products, real-time targeting of video messages, consumer engagement from a platform of engagement options.
THE BEST USE OF CODE AND IMAGE TECHNOLOGIES
Imaging technology identifies an image pattern, matches with one in a database and streams the same video content.
Code technology allows for a much granular targeting of content as we identify each product unit and therefore we allow brands to target unique content. It gives brands greater flexibility to target product units based of conditions such as location, demographics and events.
Other Applications of ZIPPYAR Technology
ZIPPYAR is a patents pending technology and registered trademark.